How Is Surging Triple-Play Services Demand Fueling MVNOs Need?

At present, MVNOs, such as Lycamobile Group, Verizon Communications Inc., T-Mobile US Inc., and AT&T Inc., are increasingly focusing on product launches to reach out to more customers. For instance, in April 2021, BT Group plc announced its plan to expand its 5G network across the U.K. This network operator has established outdoor 5G coverage at some of the most popular tourist destinations in the country.

The MVNO has established 5G connectivity in 160 cities and towns of the country. According to P&S Intelligence, Europe dominated the MVNO market in the recent past, and it is projected to retain its position in the forthcoming years as well. This can be primarily ascribed to notable average net revenue per user (ARPU)and the existence of numerous MVNOs in the region.

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Additionally, the rising adoption of integrated services, such as voice over internet protocol (VoIP), through such network operators will augment the need for MVNOs in the foreseeable future. Whereas, the Asia-Pacific (APAC) region is expected to observe the fastest evolution of MVNOs in the coming years. This can be majorly attributed to the rising collaborations between mobile phone manufacturers and MVNOs in the region.

Moreover, the escalating focus of developing countries, such as India and China, on introducing technological advancements in the information technology (IT) and telecom industries to provide efficient and better services to the populace is also supporting the operations of MVNOs in the region. Besides, the surging adoption of smartphones and escalating use of mobile data will require MVNOs in abundance in the foreseeable future.

Thus, the surging introduction of segment-target pricing by network providers and rising demand for triple-play services will amplify the demand for MVNOs across the world in the forthcoming years.

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