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Why Are Flexible LED Interactive Displays Gaining Traction?

Currently, companies such as LG Electronics Inc., ELO Touch Solutions Inc., NEC Corporation, Koninklijke Philips N.V., Panasonic Corporation, Seiko Epson Corporation, Sharp Corporation, and Crystal Display Systems Ltd. are offering interactive kiosks, interactive whiteboards, interactive tables, interactive monitors, interactive video walls, and interactive flat panels.

At present, interactive kiosks are being preferred over other displays due to the burgeoning demand for self-service terminals, flourishing retail industry, and mounting focus of end users on an enhanced customer experience. Nowadays, interactive display manufacturers are focusing on partnerships and product launches for attracting more customers.


Interactive Display Market Business Analysis, Growth and Forecast Report

For example, in November 2019, LG Electronics Inc. launched infrared (IR)-enabled ultra-high-definition (UHD) interactive digital boards in 86-, 75-, and 65-inch models. All these boards can connect up to 30 users and facilitate interactive meetings by offering voting, questionnaires, and literature-sharing interactive tools. These IR-based boards are equipped with the IR touch technology and in-plane switching (IPS) panes for a responsive HD experience.

Geographically, Asia-Pacific (APAC) dominated the interactive display market in the preceding years, and it is also expected to adopt these displays at the highest rate in the foreseeable future. This can be primarily attributed to the surging emphasis of the retail sector on improving the in-store environment. Moreover, the prices of such products are plunging due to their large-scale production in Japan, China, and South Korea.

Additionally, the mounting number of manufacturing facilities, which are offering perimeter-based technologies and surface-based technologies, will boost the adoption of such equipment in the region. Thus, the increasing adoption of flexible LED displays and escalating focus of end users on resource conservation will augment the usage of interactive displays worldwide.

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